.png)
Marketing Management (Record no. 12467)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00483nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240412b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789346062665 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 KOM |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | KOTLER,Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 16th Ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2023 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 596 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | KELLER,Kevin Lane |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | CHERNEV,Alexander |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | SHETH,Jagdish N |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | SHAINESH,G |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Text Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Currency | Cost, normal purchase price | Bill Number | Total Checkouts | Full call number | Acc. no. / Barcode | Date last seen | Actual Cost, discounted price | Bill Date | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | BBA | PIET C-LIBRARY | PIET C-LIBRARY | 23/03/2024 | Zafaa Books and Distributors | In rupees | 1130.00 | ZBD0471 | 658.8 KOM | 35996 | 12/04/2024 | 768.40 | 23/03/2024 | Reference Books | |||||
| Dewey Decimal Classification | BBA | PIET C-LIBRARY | PIET C-LIBRARY | 23/03/2024 | Zafaa Books and Distributors | In rupees | 1130.00 | ZBD0471 | 658.8 KOM | 35997 | 12/04/2024 | 768.40 | 23/03/2024 | Text Books | |||||
| Dewey Decimal Classification | BBA | PIET C-LIBRARY | PIET C-LIBRARY | 23/03/2024 | Zafaa Books and Distributors | In rupees | 1130.00 | ZBD0471 | 658.8 KOM | 35998 | 12/04/2024 | 768.40 | 23/03/2024 | Text Books | |||||
| Dewey Decimal Classification | BBA | PIET C-LIBRARY | PIET C-LIBRARY | 23/03/2024 | Zafaa Books and Distributors | In rupees | 1130.00 | ZBD0471 | 658.8 KOM | 35999 | 12/04/2024 | 768.40 | 23/03/2024 | Text Books | |||||
| Dewey Decimal Classification | BBA | PIET C-LIBRARY | PIET C-LIBRARY | 23/03/2024 | Zafaa Books and Distributors | In rupees | 1130.00 | ZBD0471 | 658.8 KOM | 36000 | 12/04/2024 | 768.40 | 23/03/2024 | Text Books |