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Digital Marketing: Strategy & Tactics (Record no. 12652)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00430nam a22001697a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240507b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789390395491 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.892 KAD |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | KAGAN, Jeremy and SINGH, Siddharth Shekhar |
| 245 ## - TITLE STATEMENT | |
| Title | Digital Marketing: Strategy & Tactics |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Ist. ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi, |
| Name of publisher, distributor, etc | Wiley, |
| Date of publication, distribution, etc | 2021 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 299 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MBA |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Text Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Currency | Cost, normal purchase price | Bill Number | Total Checkouts | Full call number | Acc. no. / Barcode | Date last seen | Actual Cost, discounted price | Bill Date | Koha item type | Checked out | Date last borrowed |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | MBA | PIET C-LIBRARY | PIET C-LIBRARY | 06/04/2024 | Zaffa Books and Distributors | In Rupees | 589.00 | ZBD0007 | 658.872 KAD | 37184 | 07/05/2024 | 427.03 | 06/04/2024 | Reference Books | |||||||
| Dewey Decimal Classification | MBA | PIET C-LIBRARY | PIET C-LIBRARY | 06/04/2024 | Zaffa Books and Distributors | In Rupees | 589.00 | ZBD0007 | 1 | 658.872 KAD | 37185 | 29/01/2025 | 427.03 | 06/04/2024 | Text Books | 18/08/2025 | 29/01/2025 | ||||
| Dewey Decimal Classification | MBA | PIET C-LIBRARY | PIET C-LIBRARY | 06/04/2024 | Zaffa Books and Distributors | In Rupees | 589.00 | ZBD0007 | 1 | 658.872 KAD | 37186 | 17/10/2025 | 427.03 | 06/04/2024 | Text Books | 07/10/2025 | |||||
| Dewey Decimal Classification | MBA | PIET C-LIBRARY | PIET C-LIBRARY | 06/04/2024 | Zaffa Books and Distributors | In Rupees | 589.00 | ZBD0007 | 1 | 658.872 KAD | 37187 | 17/10/2025 | 427.03 | 06/04/2024 | Text Books | 07/10/2025 | |||||
| Dewey Decimal Classification | MBA | PIET C-LIBRARY | PIET C-LIBRARY | 06/04/2024 | Zaffa Books and Distributors | In Rupees | 589.00 | ZBD0007 | 3 | 658.872 KAD | 37188 | 18/05/2026 | 427.03 | 06/04/2024 | Text Books | 15/05/2026 |