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Essentials of Modern Marketing (Record no. 12669)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00450nam a2200169 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240508b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789359308418 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 KOE |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | KOTLER, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Essentials of Modern Marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Noida |
| Name of publisher, distributor, etc | Vikas Publishing |
| Date of publication, distribution, etc | 2024 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 391 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | BBA |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | AMIGO, Raul, KIBRIA, Sadia, BROWNE Sean Crichton & MUKHRJEE,Tuhin |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Text Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Currency | Cost, normal purchase price | Bill Number | Total Checkouts | Full call number | Acc. no. / Barcode | Date last seen | Actual Cost, discounted price | Bill Date | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | BBA | PIET C-LIBRARY | PIET C-LIBRARY | 23/03/2024 | Zaffa Books and Distributors | In Rupees | 795.00 | ZBD0471 | 658.8 KOE | 35971 | 08/05/2024 | 556.50 | 23/03/2024 | Reference Books | |||||
| Dewey Decimal Classification | BBA | PIET C-LIBRARY | PIET C-LIBRARY | 23/03/2024 | Zaffa Books and Distributors | In Rupees | 795.00 | ZBD0471 | 658.8 KOE | 35972 | 08/05/2024 | 556.50 | 23/03/2024 | Text Books | |||||
| Dewey Decimal Classification | BBA | PIET C-LIBRARY | PIET C-LIBRARY | 23/03/2024 | Zaffa Books and Distributors | In Rupees | 795.00 | ZBD0471 | 658.8 KOE | 35973 | 08/05/2024 | 556.50 | 23/03/2024 | Text Books | |||||
| Dewey Decimal Classification | BBA | PIET C-LIBRARY | PIET C-LIBRARY | 23/03/2024 | Zaffa Books and Distributors | In Rupees | 795.00 | ZBD0471 | 658.8 KOE | 35974 | 08/05/2024 | 556.50 | 23/03/2024 | Text Books | |||||
| Dewey Decimal Classification | BBA | PIET C-LIBRARY | PIET C-LIBRARY | 23/03/2024 | Zaffa Books and Distributors | In Rupees | 795.00 | ZBD0471 | 658.8 KOE | 35975 | 08/05/2024 | 556.50 | 23/03/2024 | Text Books | |||||
| Dewey Decimal Classification | MBA | PIET C-LIBRARY | PIET C-LIBRARY | 28/03/2025 | Zaffa Books | INR | 850.00 | ZBD0591 | 658.8 KOE | 38880 | 01/04/2025 | 586.50 | 28/03/2025 | Text Books | |||||
| Dewey Decimal Classification | MBA | PIET C-LIBRARY | PIET C-LIBRARY | 28/03/2025 | Zaffa Books | INR | 850.00 | ZBD0591 | 658.8 KOE | 38881 | 01/04/2025 | 586.50 | 28/03/2025 | Text Books | |||||
| Dewey Decimal Classification | MBA | PIET C-LIBRARY | PIET C-LIBRARY | 28/03/2025 | Zaffa Books | INR | 850.00 | ZBD0591 | 658.8 KOE | 38882 | 01/04/2025 | 586.50 | 28/03/2025 | Text Books | |||||
| Dewey Decimal Classification | MBA | PIET C-LIBRARY | PIET C-LIBRARY | 28/03/2025 | Zaffa Books | INR | 850.00 | ZBD0591 | 658.8 KOE | 38883 | 01/04/2025 | 586.50 | 28/03/2025 | Text Books | |||||
| Dewey Decimal Classification | MBA | PIET C-LIBRARY | PIET C-LIBRARY | 28/03/2025 | Zaffa Books | INR | 850.00 | ZBD0591 | 658.8 KOE | 38884 | 01/04/2025 | 586.50 | 28/03/2025 | Text Books |