TY  - BOOK
AU  - JAIN,Subhash C
AU  - HALEY,George T
TI  - Marketing Planning and Strategy
SN  - 9788131531778
U1  - 658.802 JAM 
PY  - 2016///
CY  - New Delhi
PB  - Cangage
KW  - Marketing Planning and Strategy
ER  -