00287nam a2200121Ia 4500008004100000082001600041100001400057245004700071250000800118260002300126300000800149650000800157191201s2007 xx 000 0 und d a658.18bLOC aLOUDON, D 0aConsumer Behavior Concepts and Application a2nd aN.DelhibTMHc2007 a788 aMBA