00261nam a2200109Ia 4500008004100000082001500041100001800056245003600074260002500110300000800135650000800143191201s2007    xx            000 0 und d  a659.1bKAA  aBATRA, Satish 0aAdvertising and Sales Promotion  a-bExcel Booksc2007  a633  aMBA