00292nam a2200121Ia 4500008004100000082001700041100001800058245003900076250001100115260002800126300000800154650000800162191201s2008 xx 000 0 und d a658.822bKOF aKELLER,Philip 0aFramework for Marketing Management a3rd Ed aN. DelhibPearsonc2008 a299 aBBA